Choosing the Right Exterior Windows, Doors, and Shutters For Your Home

If you have decided that it’s time for wood replacement windows or vinyl replacement windows, you’ll want to do your homework before making a buying decision. The same goes for replacement window screens, exterior window shutters, exterior vinyl shutters, fiberglass entry doors, exterior French doors, and wood entry doors. The one thing each of these home improvement features has in common is they can all add tremendous beauty to your home if chosen properly. Unfortunately, if selected carelessly, they can be both expensive and ugly.

Replacement window cost is a primary concern, whether you are choosing for new construction or remodeling purposes. Of all areas of your home, basement windows cost least, while large living room openings demand expensive, high quality treatments. Take some time to read some reviews and ratings before you buy, and talk to other homeowners who have done replacements recently.

If you are going with casement or double hung, Anderson can be a good choice, but there are other brands to be aware of, like Marvin, Pella, Sears, and Champion. Make sure you select EnergyStar windows so you can get all the income tax credit you have coming. These windows have a higher efficiency rating and will save on your heating and gas bills, too.

If your plan is to be installing your self, you will want to learn how to DIY before you actually purchase your windows, doors, or shutters. The same goes for interior projects like sliding closet doors and sliding glass patio doors. These kinds of projects can be very satisfying if done right.


How to Profit From Mobile Marketing For Your Business

Mobile marketing is a huge potential source of traffic, customers and profit for your business, but as yet fairly untapped. Yet, over the next three years, it is predicted that more than half current internet users will be accessing the web via mobiles and other handheld devices.

Mobile marketing offers a very personal kind of interactivity for relationship building with your prospects. It’s not just about bombarding folk with text SMS marketing messages. Mobile friendly web sites and mobile applications mean marketers can reach a much greater target audience.

The statistics are pretty convincing and competition in the mobile direct marketing arena is still comparatively low.

Growth in mobile customers

World wide there are 4 billion people with mobile phones. In fact, there are almost five times more cell phone owners than laptops and computer owners, especially home internet ready.

Gartner, the IT research company, predicts that over the next three years over half current internet users will be accessing the web via mobiles and other handheld devices.

“There are clear opportunities for mobile transactions to grow as users, in this and previous surveys, indicate that they want to be able to use their mobiles to buy more goods, such as books, music, travel services, household utilities and electronic appliances,” says BuzzCity CEO, KF Lai.

It’s a very global trend. BuzzCity’s recent survey questioned 1,798 mobile users across the Americas, Asia, Africa, Western Europe and the Middle East and showed that 90% had directly purchased products or services via their mobile.

The trend towards mobile marketing

It’s no surprise really that the fastest growing marketing technologies and emerging channels are mobile, rich media and social media. You only have to do a search on some of the popular keywords for the internet marketing and online home business industry to see how these methods are all being adopted with enthusiasm by marketers.

Unica just released its “The State of Marketing 2010” results from the latest Global Survey of Marketers and there are some astounding findings.

The survey reported that “Nearly half of marketers surveyed have already embraced social media marketing, and adoption is healthy across most social media outlets, such as blogs, Facebook, and Twitter. However, marketers need to think more about integrating social media with other marketing tactics.”

Despite the rapid increases in the potential audience, “mobile marketing” is a relatively new practice. The term describes marketing on or with a mobile device, such as a cell phone using WAP or text messaging to communicate between the business and the customer.

Mobile marketing is increasing in significance with over 30% of marketers surveyed already using some form or other of mobile marketing and many sources of information (magazines, and services available to support them.

Nevertheless, mobile advertising has grown over the past 1-2 years (almost 100% in the UK), despite the economic recession. The total is pretty small compared to advertising on the internet, which last year was higher than that spent on TV.

However, the Mobile Marketing Association suggests the growth in mobile marketing is likely to accelerate as handsets equipped with new technology, including mobile broadband, become ubiquitous and consumer behaviour changes.

The response from marketing vendors isn’t far behind. For instance, recently launched its Do-it-Yourself mobile marketing campaigns that can be run from the convenience of a desktop computer. YouTube is making huge changes to its mobile web presence and has now begun incorporating adverts throughout its mobile site.

How to tap into the mobile market

Anyone in business should always be looking for new ways to reach out and touch their customers and build attention from new prospects. And mobile marketing may just be the golden ticket.

Your mobile user is permanently switched-on, impulsive and ready to interact at the drop of a hat. Who wouldn’t want to tap into mobile marketing? It’s the ultimate direct response tool.

Mobile marketing, you could argue, is perhaps a rather more captive audience. When someone has their phone in their hand and downloads a page, they are much engaged than on a desktop based website. It’s a much more powerful direct response tool than the internet.

Conversions from mobiles compared to web or email marketing are five times higher. And, obviously competition is much lower because nobody really knows about this yet.

So what changes do you need to make in your business to attract mobile clients?

Well, first you should make sure your website is mobile friendly, especially if you are sending text SMS messages with active web links to your mobile contacts. There’s a tonne of reasons why this is important, but mostly because mobile is an instant and impulsive kind of medium, so you want the recipient to be able to follow the link and get to a useful page and quickly.

Consider that subscriber on your email list may well be reading their messages on their phone. So you want to keep your main message and link ‘above the fold’ to use a newspaper term. To clarify: when you’re accessing emails from a mobile, sometimes the longer ones will get truncated so put your link early on and remember the rules of compelling headlines.

But also, as with the SMS, your mobile user should be able to click your call to action link in the email and bring up the page right there and then from their phone’s web browser. The chances they will visit your website when they get back to their PC are far lower.

Google is actively hunting for decent mobile enabled sites to feature in its search results, since this is a huge source of revenue for them if their users are happy. There’s not enough mobile sites out there. So learn how to create a Google-friendly mobile version of your site and you could rank higher than for your regular desktop site.

There’s a whole spectrum of solutions for making your webpage mobile friendly. These range from the simple and cheap like adding a bit of code you add to your WordPress blog to a more complex and expensive decision to create a complete and total mobile website.

Getting your site indexed by Google on the mobile search engine?

Google have mobile site maps distinct from the usual site maps. Check out their webmaster tools for help on that. And get yourself listed in the Google local business listings. Google has a way you can build a mobile landing page within that tool. It works best for brick and mortar businesses, but it’s all good web presence.

Google knows that people search differently on their mobiles than they do on their desktop. They actually have a specific mobile keyword research tool. Not a bad idea, then, to clue up the whole different algorithms search engines are using for mobile searching.

Another thing to remember to keep your mobile text ads short, mirroring the style of social networking conversations. Opera (one of the mobile browsers) statistics show that 41% of people accessing the mobile web are going to social network sites, so MySpace, Facebook, twitter. These are intertwined and meshed together as a tool, so these ads need to work together.

Automating the SMS text marketing process

You want to add a mobile phone field to your web page capture form if you currently capture your visitors’ names and email addresses. With a list of numbers, you can unleash your mobile direct marketing power by sending automated, scheduled SMS or text messages to your subscribers.

Internet marketers have known for years the money is in the relationship with your email list. As mobile marketing gets unleashed, it’s likely your phone list will become the gold standard.

SMS has an astounding 97% open rate – and usually within the first 5 minutes of receiving the message. That’s powerful to marketers! If the “autotexter” replaces the autoresponder, do you have a business strategy for that dramatic change?



How to Write Good and News Worthy Press Releases

Writing a press release is actually a professional activity. The steps involved in writing a news article are somewhat very easy to follow but they do not really guarantee that in the end a good release will be produced. The importance to produce news worthy article cannot be emphasized more than it has now. The following are some of the characteristics of a good release.

A good press article should be straight forward and relevant to the story – get straight to the point as directly as possible without beating around the bush.
Good news worthy writing also must be objective from the first word to the last – objectivity in the sense that whatever news is carried in that writing is verifiable.

Releases should be easy to understand – easy and normal language should be used, idioms and metaphors unless from quotes should be avoided as much as possible

A good PR should deliver its message strongly – the focus of the article from the start to the end should be to get the message out as strong as possible.

Steps to take in writing a good press release

Start strongly – it is very important to make sure that you start with your message. The reader’s attention should be grabbed by whatever message that news release is giving. You can do this by putting the message on the headline. For example if you are reporting a drop in oil prices in New York, you should put the term oil prices drop in NYC in your headline.

Be precise – you should get your news out clearly without any contradiction. Any contradicting reports are best left out until they can be independently verified or confirmed.

Use ordinary and easy to understand language – the reason why you are writing the press release is because you want news to reach certain people. That should motivate you to make sure that the language is as easy to understand as possible.

Stay focused to the facts of the situation – the purpose of a news article is to report. In this regard you should cover every fact that is relevant to your news. Making personal sentiments in your release may dent its credibility considerably.

Write with the right format – News release formats are important because they will allow the intended reader to know that this is news the instant they see the news article.

Make your writing news worthy – making the news article news worthy simply means that your coverage should be based on current events and not historical.

For professional press releases writing and samples, you can visit our website for some of our insights in PR writing.



Anti-US Sentiments in World News; Lance Rants

You know I have been hearing of many anti-American type comments in the world news. Well if the rest of the world continually chastises us for our giving? Well stop giving, that is common sense. We are under no obligation to give money to the Palestinians who voted in Hamas, an international terrorist organization as their leadership.

The Palestians need to be bused to their new homeland in Zimbabwe and they can become farmers there and work the land. No Jews will attack them there. And last time I checked there were lots of squatters there so Palestinians will fit in just fine.

And I propose that Al Jazeera is an enemy of the US for purporting misinformation and inciting international terrorism and that it must disappear, via Tomahawks. Some have even gone so far as to say; all locations, all personal homes of executives and all satellite relay systems immediately. Perhaps that is a bit much, but we must take a hard line and rid ourselves of this menace. No more being nice, no more monies, no more games. We cannot win the hearts and minds of the people in the Middle East, so it is better to be Very Feared and Respected, as that is all these bad guys respond to.

The good people there must rise up and take charge or they are part of the problem and not the solution and we should not support anyone who is part of the problem. To harsh, who cares? Being benevolent does not work. Consider this in 2006.



Why a Virtual Assistant Is Your Personal Time Traveller!

Does this scenario sound familiar? You run your own business. You have many different hats and responsibilities. You are in charge of admin, finance, marketing, personnel and so on and so on.

You consider yourself organised, but still you find that you get to the end of each day with some of that to-do list outstanding. You’ve tackled the urgent and interesting, but the ‘boring necessaries’ or ‘difficult to tackle’ activities are still staring back at you from that list.

Business is good, meaning that you are pretty much at capacity! That’s great! But you aren’t ready to dive in and recruit a person to lighten the load. If only you could get into the T.A.R.D.I.S. at the end of each day and zip back in time in order to finish that to-do list. Well, in effect, you can! Read on…

Hire yourself a virtual assistant, or V.A., as they are also referred to. They are your personal time saving saviour. Being able to buy time from a virtual assistant is as close to time travel as you are going to get!

Consider the value of your time. Let’s say, for example, that your hourly rate is £50. With a quality virtual assistant costing you between £18 and £25 an hour then you can still be earning £25 to £32 per hour for every hour that you use a virtual assistant PLUS crossing those ‘boring necessaries’ and ‘difficult to tackle’ activities off of your to-do list.

And you can time travel as often as you like because virtual assistants can be summoned whenever you need them. By building a relationship with a virtual assistant you can enjoy all the advantages of an in-house assistant, including the trust, rapport and understanding of what needs to be done, with the flexibility of being able to buy their time as and when you need it. You don’t have the worry of employing them and dealing with their sickness pay, holidays and pensions, you only get the help you need, when you need it.

So, how do you begin your time travelling journey and find the right virtual assistant for you? Well, look for a V.A. with good industry experience, if not in your industry then at least one with broad experience. Length of experience is important too as they will know what works and what doesn’t.

Consider the tasks that you would want them to do, now and possibly in the future. Activities undertaken typically include;

– Word processing, Presentations, Proof Reading
– Document management
– Diary management, Travel Planning
– Events Organising and Events Booking – Business & Social

Better to find a V.A. who will be able to help you as your business grows. Once you’ve found the secret to time travel you wouldn’t really want to re-invent the wheel, would you?!

So, what are you waiting for?

Rev up the T.A.R.D.I.S., find your V.A. and save time to make money!

Nikki Saunders and Louise Lee, founders of Saunders and Lee Virtual Assistants have in excess of 38 years experience in both the private and public sectors.



How to Find the Right Web Design Company?

A man’s errors are his portals of discovery.”

What does the above quotation convey? To have a portal, you have to commit mistakes. Isn’t that funny? No, not at all. It may be a motivating sentence, but in business it can turn out to be doomsday for small start-ups with little investments. This article has been done especially for small start-ups who want to make it in their respective fields and are planning to launch their website or looking for a facelift or adding new functionalities to there existing site or aren’t sure about their design requirements.

Choosing a Web Design Company

With a multitude of web designers and developers out there, from freelancers, to agencies, to online templates, how do you know what the right fit is for your company, and more importantly, for your goals and objectives? Choosing a web design company is not that a serious job. But choosing a good web design company is a real serious challenge. People say that Internet has made business processes simple and global, but how about the complexities that Internet offers which are unique. Just Search for the term “Good Web Design Firm” on Google, and it comes up with millions of results. For normal human being it’s impossible to search through every result. We will go through the entire process of selecting a Web Design and Development company in a structured way.

STEP 1 – Planning

The first step involves defining your needs. While searching for the right web designer, it is important to have a clear idea what role your new Web site or a redesigned one will fill. Will it provide information to your customers? Will it serve the needs of your employees? Or will it include an online shopping section so that you can sell your products to visitors? Most Web designers will need to know the following:

o The role of your new Web site.

o The intended market or audience of your Web site.

o Your budget.

Take time to consider what you expect from your Web site and the type of information you want to communicate to your potential clients before you approach your designer. This will save you and the designer a considerable amount of time and effort.

STEP 2 – Searching and Creating a Primary list

Searching is a vigorous process and does not require any special skill other than diligence to effectively come up with good results that fulfill your requirements. Just scan through directories, check Google listings on specific key word searches and ask for referrals from your friends or business partners. It does not have to be a very extensive research work.

Referral: Ask business acquaintances, friends, and family which web design firm designed the website for their respective organizations, or if they can otherwise recommend a web design firm.

Web sites: Determine the web design firm that is responsible for the websites of organizations that you admire. These organizations may be your competitors, or in related or unrelated industries. Sometimes the web design firm is included in the site credits, or is listed elsewhere on the website. If you cannot find the credits on the site itself, feel free to contact the organization and ask which web design firm is responsible for the website. This can also be a good source for references for that web design firm.

STEP 3 – Evaluating and Short listing

Once you have gathered a list of potential web design firms you are ready to pare them down to a shortlist. This requires a bit of research work.

Portfolio – It’s about the three C’s – Credibility, Consistency and Capability. How consistent they are? What are the parameters on which the company is capable enough to fulfill your requirement? Are there any testimonials that speak about their credibility? Do the projects in the portfolio have a consistent quality? Have they consistently given good results in the given time frame? Has the Web design company provided solutions to other companies in your industry? Have they dealt with similar challenges to those faced by your organization? These are some important factors to consider. When you’ve narrowed your search to a few design sources (through recommendations, web directories, or your competitors’ sites), evaluate their online portfolios and their rate structure. A web site doesn’t have to be flashy or animated to do its job. Browse sites they have built, check ease of navigation, organization of information, overall cleanliness and visitor-friendliness. Also, consider hiring a firm that demonstrates some familiarity with your type of business. Just go through the success stories/case studies that have been made available on their web site and corroborate the credentials through references if possible.

Experience and Fees – This is called the EF of web design firm. Experience and fees are very much inter-related. The general norm is the more experienced you are, the more you are paid. This interesting story can tell you what experience is all about.

Once upon a time there was a steam generating plant that was not producing much steam. After a frustrating search for the cause, the plant manager, in desperation, called in an expert. After only two hours on site, the expert found the problem and placed “X’s” on two pipes that were causing the problem, saying that they had to be removed. When presented with the bill, the plant manager asked the consultant how he could charge $5,000.00 for only two hours of work. When he asked for an itemized bill, this is what he got:

1. $400.00 – Placing “X’s” on two pipes.

2. $4,600.00 – Knowing where to place the “X’s”.

The plant manager got what he paid for and probably a lot more. He had already used up more than that amount on his own staff not to mention the loss in revenue while the plant was shut down. For him, securing the advisory services of a consultant was the right thing to do.

It matters a lot if the company has a good experience in diverse business domains and has professionals and specialists from variegated backgrounds. As such they will have an understanding of different business verticals that may be an advantageous point for your website. Another important factor is budget. What you pay is what you get – WYPIWYG. Never compromise with the quality of your website just for saving few quick bucks. In the long run you will end up on a losing side. Have you ever imagined why American diamonds cost less and than real diamonds when at times it’s difficult to differentiate between the two? It’s obvious – the brilliance and hardness of diamond. This makes another interesting point, you can get a cosmetic surgery done for your website for a lesser cost, but it will lack the functionalities and effectiveness. It can draw visitors but can not turn them into business. So when you pay for something, you definitely get a good deal in return.

Technology – What is their technological competence? Does this match with your requirement? How many projects they have worked on using the same? How frequently their technology is upgraded- both in terms of software and hardware?

Deadlines – Has the company carried out the projects in stipulated time? Time is one of the most important factors as the longer it takes, the higher the input costs get. Some companies may offer you a shorter time period and may be ready with the design. But after that starts the long and torrid journey of finding and fixing bugs which may turn your visitors off.

Responsiveness – How promptly the company responds to your queries? Does it listen to your queries? Are they responsive to my suggestions and questions? Do they explain issues in ways you can understand? Do they share your general vision for the site? Are they interested in Return on Investment for the web site? Do they possess the skills necessary to achieve your goals?

Communication Process – Poor communication is one of the major bottlenecks for business processes. Ensure that the company with which you are working is comfortable with your language. Generally, English (US/UK) is taken as the preferred language to communicate with each other. What are the tools and technologies they use for communicating? How will they keep you updated with the developments with regards your project? These are some of the important factors that should be kept in mind while deciding about the communication process while choosing a Web Design partner.

Services – What are the other services that company can offer other than designing? What kind of value-added products or services can the design firm offer?

All these points will help you to narrow down to the list of companies that may offer you viable solutions and help your cause. The next step involves inviting proposals from the short listed parties. Just check through as many cross references that you find justifiable or will satisfy your curiosity. The more time you will invest in this phase, the sweeter will be the returns afterwards.

STEP 4- Proposals

Once you have selected your short-list of top web development firms, request that they send you a proposal. Ask that their proposal include an overview of your requirements and their proposed solution. This will help to determine which web design firm understands your requirements best. Also ask that each web design firm include a description of their development process and a price breakdown for the various aspects of the website project.

STEP 5 – Evaluating Proposals

Evaluate each proposal individually on the basis of merit. Take the following points into consideration:

a) Wellness of the proposal.

b) Respective strength and weaknesses of the companies.

c) Evaluate the presentation and format style.

STEP 6 – Selecting the Company

After your organization has reviewed all proposals, compare them with each other. How do they fare in terms of presentation? How do their processes appear in terms of project management? Do they present scalability and/or upgrade paths for your project, which go beyond the needs of the immediate goals outlined?

After going through all the above process, you should be able to zero in on to a particular company. If the doubt persists, establish communication process between the likely companies to understand their process and commitments.



Influencer Marketing On Small Businesses

Influencer Marketing is evolving, and in connection with it, so do people’s trust. There’s a lot of Influencers who were associating and marketing with huge brands like Nike, Adidas, etc. same with brands who were associating and marketing with huge influencers and on the same note, this idea is also ideal for small businesses.

Influencer Marketing has been one of those big issues when it comes to digital marketing. A lot of influencers in any sizes are popping up everywhere, showing off their skills on promoting themselves to the businesses, which is a great opportunity for the businesses too, as they can get their influencer’s audiences trust them through these influencers.

For small businesses, it is a bit hard to stand out online and get their targeted audiences notice them among their competitors, but, with the help of a good influencer and a good influencer marketing strategy, they can reach their goals and promote their products and services to a larger audience.

Social Media Influencers comes in different sizes and their niches. When we talk about social media influencer, the first thing that comes to our mind are those people who have millions of followers, and fans, that is true, we call them “Celebrity” influencers, there are also “Smaller” influencers who have under 1 million followers and fans, lastly, we have “Micro-Influencers”, which has about 10,000 – 100,000 followers. On the other hand, there are many ways to classify influencers, it’s not just the number of their audience, but also the contents they share. So for small businesses, it is advised to find an influencer which perfectly fits your business, or is authentic and qualified enough to promote and spread the word about your business, products, and services.

Influencer Marketing for small business entails collaborating with people who have an engaged audience in order to promote your product and services and also to spread the concept of your brand. In this method, small businesses partnering with an influencer will be able to grip the audience of the influencer for its own marketing, while influencer gives the business a sign of approval. People or the audiences that trusts your influencer will be able to give your business a chance to show off your product and decide to give it a try. That’s how influencer marketing works. From there you are starting to build an authentic relationship with your influencer and it’s audience and gradually achieve those huge sales that you are counting in your mind. Take note that, in order remain strong and make your relationship lasts long, you have to be more authentic as and try not to disappoint your audiences as Trusts, is very crucial in all forms of relationship.



Shoes And Boots For Women

Fabulous ladies shoes and fashion handbags can easily transform and update an outfit.

So ladies shoes and sandals are extra decorative in appearance or have interesting surface texture, shimmer or glistening shine and gleam to the materials and leathers.

Manufacturers take great care to ensure the shoes that you buy have a good appearance and many carry leaflets to ensure the correct selection of shoe care products.

Shoes are arranged according to style, so you don’t waste time trawling through row after row of wedges when you’re looking for platforms (though I would urge you to go for the wedges).

The best women’s running shoes are designed to give the feet control, stability and cushioning. The majorities of running shoes are development and produced so the shoes can be used on sidewalks or road surfaces because this is where many of the runners run today.

Dress shoes are categorized by smooth and supple leather uppers, leather soles, and narrow sleek shape. Casual shoes are characterized by sturdy leather uppers, non-leather outsoles, and wide profile. Categories shoes are any type of footwear worn on the foot, and to prevent further argument, shoes include slippers, any type of heel shoes, uggs, and anything else you wear on your foot (not socks, unless the socks are really thick and shoe-like).

Work shoes are designed to stand heavy wear, to protect the wearer, and provide high traction. Buying athletic shoes is very important as far as the comfort of the user is concerned. Casual shoes are usually those shoes that are light yet durable for everyday use. Dress shoes are types of shoes that go well with evening dresses for formal events and occasions. Soft, flexible shoes are best for walking.

There is a large variety of shoes available for women. Clarks Shoes: Clarks has been making mens and womens comfort shoes since 1825.

Most of the common injuries when shoes are not fit properly are pains in the knee, arch pain which is under your foot and a sharp pain the heel.

Prompted by a desire to avoid using animal-based materials such as leather or snakeskin, many vegans choose footwear often called vegetarian shoes.
Vegetarian shoes are constructed from non-leather materials such as canvas, hemp, polyurethane, rubber, Spandex or cotton. Vegetarian shoes are not necessarily created by smaller shoe companies in niche markets.

Some are comfortable with leather as a natural material for footwear, but others equate the use of animal skins with the same cruel practices of meat production. Some footwear outlets cater primarily to vegans and vegetarians, with vegetarian shoes ranging from casual to athletic to dress. Many of these specialty footwear stores were started by practicing vegetarians.

It seems that nearly everything is manufactured overseas in Asian countries nowadays, and this is particularly true of footwear.

The majority of dress shoes have an upper covering, commonly made of leather, enclosing most of the lower foot, but not covering the ankles. Sandals are shoes that use a system of straps to secure the sole to the foot, leaving much of the foot exposed to air.


How to Choose A Blog That Is Right For You

So you’ve decided that you want start a blog but are not sure where to start? Don’t worry too much because the fact that you reading this right now means that you care about the overall end result. Let’s get to the brass tacks!

According to a new study, there are literally over a hundred thousand blogs created each and everyday. I’m not sure what percent of these are actually serious about maintaining one, but you have to admit that it’s a pretty large number of new blogs born daily. What’s important, is that this gives immediate insight that blogging is a powerful tool that is likely here to stay.

Getting started with a blog is relatively easy, but giving some thought to its overall strategy, utility, and execution can go a long ways. Although this article is not intended to be all inclusive, it will give you some basic guidelines and steps in how to start blogging like a pro out of the gates.

Choosing a Domain Name For Your Blog Probably one of the most fun of all the tasks in starting a blog is choosing a domain name. But don’t act to rashly, because you make overlook some subtleties that may have a long-term effect on your blog strategy.

Outside the fact of choosing catchy names, there are four main domain structures one can choose from. The first three require some monetary investment while the last option is virtually free.

Choosing a stand-alone domain: believe it or not this choice is not for everyone. In this scenario, your new blog will act as a stand-alone website from other websites you may own. If your trying to make a connection to your already established business or website, this may not be the best choice for you because you’ll have to work harder in making the connection to other Internet website you may own. Thus linking (an important aspect in making your blog popular) will not be as easy because you’ll essentially have to start from scratch in popularizing your blog. The pro of course is that you can choose a catchy name that others may remember more easily and have a positive effect on your blog’s success.

Choosing a sub domain:– if you run a large corporate site and would like to brand your blog but would rather have your blog act as a separate website then this option works best. The cons however are similar to choosing a stand-alone website in that the blog as treated as a separate identity. In most cases, I’m still a fan of making your blog part of our own website for the reasons listed below.

Choosing a blog as a subdirectory of another website:– probably one of the most overlooked choices of starting a blog is using one of your already established domains and simply extending your blog from it. The reason for doing so has several pros. First, you get an immediate benefit from all the links your website already has, which will make your blog easier to popularize. Secondly, your blog will maintain your brand and image thus giving your company/website a boost. Lastly, blogs and other websites may opt to link to your company/website homepage and therefore kill two birds with one stone. If your unsure about the best of the three methodologies, I would recommend this one unless you don’t already have a website.

Choosing a free blog platform: in this last scenario, and most popular I might add, your blog will act as a subdomain from another blogging provider company. The most popular being Blogger’s Don’t be immediately discouraged because you don’t own your name outright. There are lots of bloggers who maintain blogs on free blogging sites such as Blogger and WordPress. The main downside is that if you want to ever choose to move your blog, maintaining your blogs popularity will be more challenging. If your just starting out and are not sure if you want to keep your blog, this option is best for your because you’ll literally have no investment to make other than your time in writing for your blog. However, if your serious about getting about blogging and want to be a pro out of the box, the above three choices are better for you.

Choosing a Blogging Host Provider If you choose any of the above three, you’ll most likely need a blog host provider. Just like any other website, there are a lot of options to consider before you jump with two feet forward. The first obviously being cost.

The good news is that blogs don’t typically require heavy hosting fees. There are many low-budget hosting options that could suffice such as or Beware however, like anything else, you get what you pay for. If you’re looking for superb customer service at the drop of a hat, it’s likely you will need a higher quality-hosting provider. Prices range from $8 to $150 per month or higher depending on your needs. In addition, most hosting providers provide domain name registration at little or no extra cost so that you can make a one-stop shop. Best if all, since blogs and blogging are so popular, many will offer automatic blog software installation that makes it easy for anyone to get started that aren’t tech savvy.

Choosing a Platform Ok, you’ve chosen your domain strategy, thought about a hosting provider, but are unsure of what blog platform to go with. What’s next?

There are literally 100’s of blog software platforms you can choose from. For simplicity purposes, I have chosen three that I believe to be the most popular and the best bang for the buck.

Blogger- free blogging service and one of the fastest ways to start blogging. However, it is one of the most basic platforms available and does not offer many advanced features. Your blog will appear as a subdomain of blogspot unless you purchase a hosting service. Its great for beginners, but isn’t our first choice for professional blogging. Nevertheless, its one of the most popular blogging tools online.

Six Apart- free and professional blogging platforms are available. Of the bunch, one of the easiest to sign up with and offers technical support that is excellent. Most suitable for most businesses wishing to get out on the blogosphere or first timers that plan on going pro.

WordPress- a professional blogger’s choice and what I recommend for professional blogging. This blogging platform is free and was created (and remains) as free open source code platform. Although there is no live technical support per se, the WordPress blogging community acts as one of the best free support groups of any web application on the net. Since its inception, WordPress now offers a version that is free and one that requires hosting.

Summary As you can see, there are a lot of variables to consider when choosing a blog. From domains to hosting, one can easily make a choice that has a long-term impact. The good news is that when chosen wisely, a blog can be a powerful tool to gain exposure for your business or personal endeavors!



Some Of The Reasons Why The Right Men’s Dress Shoes Are Hard To Find

Men’s dress shoes come in a deceivingly wide variety. Men often look at dress shoes and wonder what the difference is among them. If they have not taken time to learn how to choose their dress shoes wisely, they tend to ignore everything from quality to fit. It may seem unnecessary to some to have more than one pair of men’s dress shoes. Different colors and styles can be worn with different clothing for different effects. When all these factors are taken into account, you can choose men’s dress shoes that will suit you in every way.

The most important consideration in buying men’s dress shoes is also the one that most men will actually take time to think about. That is the comfort of the shoes. Most men care less for style and more for practical matters like how their feet will feel at the end of the day. They realize that, even in an occupation that is thought of as sedentary, walking is almost always a part of the mix. They want to be able to walk as much as they need to without giving a single thought to their feet. This can be accomplished by finding men’s dress shoes with plenty of padding. It is necessary to get men’s dress shoes with insoles that will support the feet, as well. Special arch supports will make the men’s dress shoes even more comfortable. Choosing men’s dress shoes means finding shoes that make your feet feel good.

Likewise, you will be disappointed with your men’s dress shoes if they do not stand the test of time. If they come apart after the first hard day, you will likely not buy shoes like that again. If the sole is thick, the shoes will last longer than if it is paper-thin. There is a lot of wear in a thick sole. Besides that, the thicker the sole, the less you will feel the shock of your feet hitting the floor. The shoes need tight stitching, too. If the stitching is not tight, the shoes will come undone quickly. If your men’s dress shoes have tight stitching, you can rely on them to last well.

Men’s dress shoes are hard to choose because colors are limited, but also important. Men may not realize that color is an important selection to make. You may be used to just choosing the color of the men’s dress shoes you tried on. You may not think to ask if there are other colors. Brown is a good color to choose if you are going to wear colors like khakis, greens, or any neutral colors. Yet, you probably cannot get by with just a brown pair of men’s dress shoes. You may need more than one pair of men’s dress shoes. If you want a more formal shoe, or are going to wear a black suit, brown shoes will be totally inappropriate to wear. However, only you know what clothes you wear and what kind of events you go to. Only you can determine what color of shoes you want.